Wearing red does make women more attractive
Women who wear red are more attractive to men – and the effect is so strong even carrying a red laptop will turn heads.
A new experiment has thrown light on why exactly men thrill to scarlet women SO much. The City University of New York study found that wearing red made women more attractive, but only to men who already fancied them a bit. Wearing a red dress isn’t like spraying Viagra from a crop-duster, in other words – but for women wanting to boost what God gave them, it’s perfect.
Lead author Steven G Young of the City University of New York wrote in the European Journal of Social Psychology, ‘Recent evidence suggests that coloration may serve a purpose in human mating, as female sexual excitement is associated with reddening of the cheeks, neck, and chest.
‘Women are more likely to wear red than other colors when they anticipate meeting attractive, but not unattractive, men
‘Heterosexual men are sensitive to red coloration on women. Compared with a range of other colors,women viewed on red backgrounds or wearing red clothing are found more attractive.
‘Even when women are viewed merely carrying red objects (e.g., laptop computers), they are found more attractive than when holding comparable objects in different colors. READ MORE…